Content Publishing Risks
Catching mistakes before its too late.
All you need is a missspelling to get your brand in trouble. While simple mistakes might encourage the occasional heckle, a misinformed post will cause lasting brand, customer or legal problems.
Oh, and did you catch the spelling mistake above?
Why is it important?
Mitigate reputational and other risks caused by publishing mistakes
Keep track of who did what, when, so you can keep your employees accountable.
Enforce a maker-checker process to prevent anyone from publishing directly.
Custom publishing workflows
We work with your preferred social media management tool to develop workflows and controls on content publishing.
User management controls
Besides having controls, you also need segregated user roles to ensure only the right people have access to either draft or approve posts.
Use our Social Media Risk Calculator to find out your Risk Exposure Score.
Are your employees still publishing directly on social media? Let’s fix that.
Gary, Co-founder and Lead Consultant